OUR BUSINESS ↗

TOURISM & HOSPITALITY OPERATIONS PLATFORM

A comfortable stay.
A better everyday life.

Welcoming stays for our guests.
New hospitality opportunities for property owners and franchise partners.
LIVEASY connects property development, brands and operations.

Explore Our Business ↗
LIVE EASY. STAY INSPIRED.SCROLL TO EXPLORE ↓
A comfortable hospitality space overlooking the Seoul cityscape
OUR PERSPECTIVE

Connecting cities and travelers.
Opening new possibilities for every stay.

Brand concept image

Liveasy, Live Easy.
A comfortable stay. A better everyday life.

Inspired by “Live Easy,” LIVEASY believes that a comfortable stay can lead to a better everyday life. By connecting brands, spaces and operations, we offer guests room to unwind and help our franchise partners discover the potential of their properties.

We serve both the guests who stay with us and partners looking to build a franchise business with properties they own or can use. Drawing on our hands-on experience operating HAROSTAY, we improve spaces and services for guests and support partners from location and feasibility reviews through hospitality development, brand integration and operations.

Stay ExperienceFranchise PartnersProperty Development

02 / OUR BUSINESS

Better stays for guests.
New possibilities for our partners.

Guest services and development and operations support for franchise partners,
connected through one tourism and hospitality operations platform.

01
H

Hospitality Brands & Operations

HOSPITALITY BRAND & OPERATIONS PLATFORM

With HAROSTAY at the heart of our platform, we connect accommodation services, booking and sales channels, and on-site operations. We create a comfortable, consistent brand experience for guests and bring our brand and operating expertise to our partners’ hospitality businesses.

Discover HAROSTAY ↗
02
D

Hospitality Real Estate Development

HOSPITALITY REAL ESTATE DEVELOPMENT

We work with property-based franchise partners to plan hotels, hostels and other accommodation spaces. Our approach considers tourism demand, location and feasibility, covering new construction, renovation and conversion alongside HAROSTAY brand integration and future operations.

03
A

Franchise Support & Project Management

FRANCHISE SUPPORT & PM

We work alongside partners from initial business reviews to development and conversion project management, brand introduction and operating strategy. Our real estate expertise and hospitality experience support opening preparations and ongoing accommodation operations.

03 / OUR HOSPITALITY BRAND

At the heart of your journey,
a place to rest.

Harostay SINSASEOUL, KOREA
Harostay DOGOKSEOUL, KOREA
STAY LOCAL. FEEL AT HOME.

Closer to the city.
More at ease on your journey.

HAROSTAY is LIVEASY’s hospitality brand, bringing comfortable stays to Seoul’s Sinsa and Dogok neighborhoods. We connect everyday local life with travel and reflect guest feedback from both locations in our spaces and services. Drawing on this operating experience, we work with property-based franchise partners to bring the value of a great stay to more people.

LOCATIONSinsa · Dogok, Seoul
EXPERIENCEComfortable stays & local experiences
OPERATED BYLIVEASY

OUR APPROACH

Great stays for our guests.
New possibilities for our partners’ properties.

With guests and property-based franchise partners at the center, LIVEASY connects hospitality development, brands and operations.